Black Friday and Cyber Monday

The day after the Thanksgiving Day is called Black Friday. It marks the commencement of the Christmas shopping season. It has been the busiest shopping day since almost a decade. Most of the schools and other offices in the United States have both the Thanksgiving and the next day off due to which there is a surge in the number of shoppers. Of late, most retail companies open their promotional sales pretty early to launch the holiday shopping season. It is undoubtedly the biggest shopping festival.

The reason as to why it is called ''Black Friday'' is due to the fact that most retail owners report highest profits on this day. They keep a record of their business gains in black ink and losses in red. This tradition of using red and black ink lives is carried on even today, hence the name. This year, Black Friday is on 29th of November.

Cyber Monday is the Monday which comes after Black Friday. It follows the occasion of Thanksgiving. It is a marketing term which was formulated by marketing companies to lure people to shop online. The term ''Cyber Monday" was coined in November 2005 when the retailers noticed substantial increase in their online sales on the Monday following Thanksgiving. Cyber Monday was reported as the day of highest spending in the year 2010.

Now, Cyber Monday is an international marketing term in use by online retailers in countries like Japan, United Kingdom, Portugal, Canada, Chile, Columbia and Germany. This day sees several discounts and offers available for customers who shop online.

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